SoHo (South of Houston Street) is a bustling lower Manhattan neighborhood. Originally a manufacturing district, SoHo has become a luxurious, modern, and cosmopolitan neighborhood.

Welcome to SoHo

An artsy neighborhood with world-class shopping and trendy establishments

SoHo (South of Houston Street) is a bustling lower Manhattan neighborhood. Originally a manufacturing district, SoHo has become a luxurious, modern, and cosmopolitan neighborhood. Stunning architecture remains from the manufacturing days, with many 19th-Century style buildings in the neighborhood. A shopping mecca, SoHo attracts lovers of high-fashion and upscale living. With many low-rise residences, cobblestone streets, and historic cast-iron buildings, SoHo is one of the most picturesque neighborhoods in the city.

What to Love

  • Unbeatable shopping
  • Globally renowned neighborhood for trendsetting 
  • Incredible dining options
  • Easy access to upper Manhattan and Brooklyn
  • Shopping on Broadway

Local Lifestyle

If New York City is a trendsetting city, SoHo is its epicenter. For cutting-edge fashion, food, and fine art, SoHo is one of the premier neighborhoods worldwide. Because of its central location in lower Manhattan, SoHo is a great place to live for anyone who wants the full New York City experience. SoHo is full of working professionals who enjoy the diverse dining options and vibrant neighborhood atmosphere.

Dining, Entertainment & Shopping

SoHo is home to many of New York City’s top restaurants. Residents are spoiled with one world-class dining option after another. La Mercerie is an upscale French restaurant inside Roman and Williams Guild, a high-end home decor store. Diners can get a pastry and coffee to go or opt for a sit-down meal in an elegantly designed space. 
For authentic Italian food, Pepe Rosso gets top marks. This hole-in-the-wall restaurant with honey-colored walls has a warm feel and serves traditional Italian favorites. Shuka is a great spot to enjoy eastern Mediterranean cuisine and great cocktails at an affordable price. The lively atmosphere makes it a great spot to enjoy a meal with friends. The iconic Blue Ribbon Brasserie is known for its late-night fine dining, remaining open until the wee hours of the morning. 
The shopping scene in SoHo cannot be beaten. For high-quality and minimalist clothing, Uniqlo SoHo is the place to go. For sportswear, Nikelab 21M and the Original Flagship Adidas offer cutting-edge products from both major retailers. 
Beyond major retailers, many boutiques call SoHo home. Flying Solo sells clothing and accessories by independent designers. For the biggest brand name clothing for men and women, If Boutique is the place to go. Of course, no shopping spree in SoHo is complete without visiting Supreme, the international powerhouse in the fashion world that originated in SoHo. 

As for the bar scene, SoHo has many distinctive options. Botanica is a basement bar with regular live music and a low-key vibe. If you’re looking for an upscale rooftop bar, Jimmy is the spot. This bar offers specialty cocktails and hosts private events. Another popular choice is La Compagnie des Vins Surnaturels, a cozy wine bar and lounge. These three choices scratch the surface of SoHo’s eclectic and exciting bar scene.

Things to Do

SoHo offers a wide range of recreational activities. The Museum of Ice Cream offers visitors a Willy Wonka-esque experience. Young ones will adore the Children’s Museum of the Arts, which features a clay bar and other artistic adventures. 

The neighborhood is home to countless art galleries and maker spaces, including the Center for Italian Modern Art, the Leslie Lohman Museum, and the Eden Fine Art Contemporary & Pop Art Gallery. Whether it's people-watching, admiring the historic cast-iron architecture, or touring the latest art gallery opening, there’s always something exciting going on in Soho.


SoHo is served by Unified School District.
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